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How to Connect Abby Connect to Salesforce

Connect Abby to Salesforce in minutes—auto-create/update records and log calls so your team sees every client interaction.

Updated over a month ago

1. Open Abby Settings

  • Expand the Settings menu in your Abby portal.

  • Click Integrations.


2. Select Salesforce

  • Find Salesforce in the integrations list.

  • Click Connect.

    • A pop-up will open asking you to log into your Salesforce account and grant Abby permissions. Approve access to complete the connection.


3. Choose Default Salesforce Settings

Once connected, you’ll be asked to set how Abby should handle new and existing records.

a. Object Type

  • Choose whether new messages and calls should create a Contact or a Lead.

b. Matching Rule

  • Select how Abby should match callers to existing Salesforce records:

    • Email only

      • Abby will look for a contact with a matching email address. If none is found, a new contact may be created.

    • Email or Phone

      • If you select Email or Phone, Abby will search by email first. If no match is found, it will try by phone number. If neither exists, it may create a new contact.

c. Update Fields

  • Choose which fields Abby can update if they are blank on a matching record:

    • First name

    • Last name

    • Phone

    • Email


4. Select Call Data to Log

Abby can push call details into Salesforce so your team sees the full context of every conversation.

Incoming Calls
Pick which fields you’d like logged in the Events section:

  • Start time

  • End time

  • Caller name

  • Caller number

  • Transfer to name

  • Transfer to number

  • Call transcription

  • Call summary

  • Call sentiment

  • Message body

Outgoing Calls
(If you have human receptionists making outbound calls or use the Scheduling Assistant add-on.)
Choose which fields to include:

  • Start time

  • End time

  • Number dialed

  • Caller number

  • Transfer to name

  • Transfer to number

  • Message body

Click Save when done.


5. Set Call Type Rules

You may not want every call to create or update records in Salesforce. Abby lets you decide by call type.

For Human Receptionists

  1. Expand the Account menu.

  2. Click Message Form.

  3. Select a call type (e.g., New Client, Current Client, Billing).

  4. On the right side, toggle the Salesforce integration on.

  5. Choose whether to:

    • Log incoming and/or outgoing calls.

    • Add and/or update contacts for this call type.

  6. Click Save.

For AI Receptionists

  1. Expand the AI Receptionist Flow menu.

  2. Click AI Receptionist Call Handling.

  3. Select the call type you want integrated.

  4. Click Edit.

  5. In the interaction options, toggle the Salesforce integration on.

  6. Choose whether to:

    • Log incoming and/or outgoing calls.

    • Add and/or update contacts for this call type.

  7. Click Save.


✅ That’s It!

Your Abby account is now connected to Salesforce. From here, every relevant call and message will flow into your CRM, giving you better visibility into leads, clients, and ongoing conversations.


💡 Pro Tips

  • Test it fast: Place a quick call to your Abby number to confirm the integration is logging events correctly in Salesforce.

  • Combine with reporting: Use Salesforce reports and dashboards to measure how many leads or contacts Abby is capturing for you.

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